Who are we?

At Counter Culture, we believe in living boldly for Christ—being a light in the world while standing apart from it. Inspired by Romans 12:2, our minimalist yet striking designs spark conversations, inviting everyone to embrace a faith-driven life that transforms and inspires. 

COUNTER CULTURE CLOTHING

coun·ter cul·ture  /ˈkoun(t)ər kəlCHər/

A Christian clothing brand that challenges the norms of mainstream culture by inspiring individuals to live boldly for Christ. With minimalist yet bold designs, Counter Culture stands out, empowering wearers to express their faith and start meaningful conversations about what it means to be different, set apart, and unashamed in today’s world.